Who is Sports Media?

Sports Media is a multi-faceted sports marketing, promotional, and media company which utilizes a completely integrated approach in the development of client programs. We strive to provide our clients with professional service that is unmatched in the sports marketing industry.

For over a decade Sports Media has created unique opportunities for many of the world’s most recognizable companies and athletes. Sports Media’s expertise in the sports and entertainment culture provides our clients with marketing strategies to realize their goals and objectives.

Sports Media follows a very individualized approach for our clients. We take pride in our ability to successfully build the personal brand of each of our clients while allowing them to focus on their core career. This is accomplished by creating and developing enjoyable opportunities that are designed to suit their individual lifestyles.

Led by CEO/Founder Ray Salinas, Sports Media draws on vast experience to evaluate, plan and implement strategies that ensure client satisfaction. Our success is rooted in the ability to build strong and lasting relationships through….INNOVATION – CHARACTER – HARD WORK.

Company

Sports Media, Inc. was founded in 1991 and by Ray Salinas and in that first year SMI’s first sports entertainment show, Cowboys Live, was hosted by Dallas Cowboys Running Back Emmitt Smith.

For the next 16 years Sports Media would produce hour long sports entertainment radio shows with athletes in professional Football, Basketball, Baseball and Hockey.

In 2006 in preparation to take the shows to a national level the show that was created in 1991, CowboysLive, was renamed “Inside the Huddle” to move away from the Dallas centric show name and allow for all shows to be under one branding in all of the NFL markets where SMI produces shows.

Over the years SMI has grown into a multi-faced sports marketing, promotional and media company which utilizes a completely integrated approach in the development of client programs. We strive to provide our clients with professional service that is unmatched in the sports marketing industry.

In efforts to control the quality and end product of SMI productions all aspects of show creation is handled “In house” by SMI’s team of production professionals which also work diligently with our clients to produce content for their projects. Whether it be Audio/Video production, Website design, Graphic Design for print collateral, Marketing, Athlete Endorsements or Consulting Sports Media, Inc. has the professionals in place to handle it all.

Sports Media follows a very individualized approach for our clients. We take pride in our ability to successfully build the personal brand of each of our clients while allowing them to focus on their core career. This is accomplished by creating and developing enjoyable opportunities that are designed to suit their individual lifestyles.